New Arrivals of Premium Lawn Collection 2012 for Women By Asim Jofa - AJ

Asim Jofa’s Lawn collection is a true blend of Eastern delicacy and traditional colors with the plush fabrics and remarkable fade-resistance printing techniques which are joined together to create a masterpiece which is perfectly capable to bear the burden of the brand name Asim Jofa.  It harmonizes Asim Jofa’s signature Jewelry collection with the prêt wear requirement of a contemporary woman.

Albeit being the first Pakistani Lawn to achieve AATCC (American Association of Textile Chemists and Colorists) Certification by the SGS laboratories Switzerland, Asim Jofa prides in the continual appreciation of its fashion-conscious clientele for its products. Asim Jofa Premium Lawn was introduced in the spring of 2010 and immediately became the first priority of Pakistan’s most well-dressed and fashion-conscious women.

Asim Jofa Premium Lawn is designed to keep Pakistani women in mind as well as it satisfies the tastes of innovative women who are more inclined towards western fashion. This product of Asim Jofa is a unique blend of artistic quality, innovation and design. Exotic colors, coveted fabrics and meticulous designs – isn’t that the sense of perfection? Asim Jofa Premium Lawn Collection 2012 brings perfection to you.

About The Designer Asim Jofa

Asim Jofa is also known as an entrepreneur but he is more popular as an extremely talented and renowned Gems and Jewelry designer and artist who is certified from the US. Asim’s designs are the amalgamation of all the contemporary trends of jewelry designing and fabrication techniques. Jofa’s unique style is acknowledged and accepted in the local fashion market and he was recognized as the alias Jofa which was coined to reflect The Jewelry of Asim. Asim Jofa is now an exclusive brand of Gems and Jewelry Collection which is adored by connoisseurs and fashion-conscious alike.

Asim Jofa’s entrance into the fashion industry is like a ripple right through the delicate surface of prêt wear and haute couture. His exclusive line of prêt wear and haute couture are unique and exclusive enough to bear the burden of the brand name Jofa. Asim Jofa mingled the art of jewelry designing with fashion designing and created a line adorned with the intricate and finest embroidery embedded with precious stones and delicate motifs. It is brand which is nurtured by generations and cherished for life time.